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Amy Harrop's Blog

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Content creation, writing, publishing and monetization

Keywords

content writing, writing, content publishing, publishing,

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Is Your Book Description Working For Or Against You?
You’re Not a Writer, You’re a Brand
Finding the Right Audience For Your Kindle Book

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Book descriptions: love them or hate them, they are essential to selling a book. Many potential readers won’t even look at your first sentence without checking the description. If your description can’t sell them, then there’s no chance for your first sentence to work its magic because no one will see it.
You can only do this by giving a compelling description that hooks the reader, and shows them the type of experience the reader can expect with your book. You are selling the customer an experience. While the cover, title and first sentence can all convey that experience, you need to give them a fleshed out description of your book so that he or she sees why your book deserves their time.
If your book sales are flagging, it’s time to take a look at your book description.
What are some of the elements of a good book description?
Start with a strong headline to grab the reader’s attention.
After that, you then have to go into the body of the description itself. You need to include only the most salient and distilled parts of your book so that the customer gets a brief snapshot of what your book is about.
Your description should cover:
Who your book is for
Why should the reader care about your book
What makes it stand out from similar books on the subject.
Tips for a better book description
Write for your audience - Consider the type of person that typically reads your genre and be sure to hit all of the elements that the ideal reader would like.
Be Clear and Concise -Now is not the time to talk about every plot point, obscure reference or tidbit that you will have in your book. You need to write a description that leaves the reader knowing enough about your book, but still wanting more.
References are Fine -Is your book similar to another book or another author’s style?  Don’t be afraid to reference another author in your description.
First Line - The first line (be it the headline or first sentence) is crucial to your success. This is the line that deserves all of your time and attention. Your book description should suck people in and have them wanting more. Take the time to craft a strong first line.
Revisions are Fine - Don’t be afraid to revise your description. This goes for both before and after publishing it. Some writers just want to get the description out of the way so that they can work on their next book. It’s best to write the description, let it sit for a few days, and then go back to it to see if you can condense or improve it.
Your book description is not something to skimp on, or rush through. Instead, consider it the sales letter for your book.
If you want an easy way to improve your book descriptions, check out my solution here: Description Detective . Complete training and automation make crafting best-selling book descriptions much easier.

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Text Analysis

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book description audience brand writer people you’ writing writers it’ marketing sales instantly kindle books write don’ blog check reader

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type amy making create difficult readers sentence competition stephen treat working fantasy descriptions care niche harrop with recognition easy improve jul truth consistent 2013 by talk attention horror ebook selling essential experience analytics there’ can’ book’ google good

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competition stephen treat working fantasy descriptions care niche harrop with recognition easy improve jul truth consistent 2013 by talk attention horror ebook selling essential experience analytics there’ can’ book’ google good wrote buy followers target posted rowling understand publishing audience’ fans unique published stay increase income building kiyosaki recognized robert authors business area thinking attend remain brands crowd common let’ reference obscure parts knowing customer plot subject deserves work magic genre cover wanting author headline elements style afraid

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wrote buy followers target posted rowling understand publishing audience’ fans unique published stay increase income building kiyosaki recognized robert authors business area thinking attend remain brands crowd common let’ reference obscure parts knowing customer plot subject deserves work magic genre cover wanting author headline elements style afraid origin url book creating reading website offline commonly easy-to-use illustrations program great install telling traffic hiring seo finding general status marital posts is brand finding visitors online generate endeavor country idea group faces people’ publishers conclusion being limelight exposure constantly fade passive method click communication facebook shortcodemagic com publish happy turn illustrator  finding proper setup blog setting helps perfect generating huge comments finding fall worlds succeeding story game demographic event effective speaking learn nonfiction sounds based isn’ fiction yourself this dogs canine reap walking dog rewards deep understanding premise profiling this forum responses majority shouldn’ psychographic question shame shy turns profile term ask there’ advantage covertly interested takes attending digging opportunity reach discover i’ events publisher lost events if demographics forums meetings conventions blah responsible cardboard survival companions 99% embrace sold young competition it’ hear family years adult feedback interesting conclusion finding decide days revise fine- don’ condense skimp solution letter rush revisions craft author’ fine-is references  don’ line- the suck crucial detective  complete recognizing noticed gathering examples let mention king robert names filling implies crafting automation training best-selling easier aren’ comments you’ leaves tidbit hooks compelling chance expect title fleshed convey checking won’ me about products contact harrop me disclosure privacy policy disclaimer posted love comments is sees flagging typically audience- consider description write reads ideal point concise-now tips book what include reader’ grab salient distilled for why snapshot kiyosaki stephenie meyer j fancy logos logo writers typesetting professionally taglines images designed aware deviate face thought unconsciously wrong creative share works accompany logo worse damning forget recognition just cult haven’ hallow mediocre recognize conjure gravitate photo ideas what’ generic identify easily identifiable chiquita’ cheese kraft’ bananas tropicana’ juice orange they’ romance snarky plenty rowling love recognizable money meyer stephenie product level brand first creations authority confine doesn’ literary he’ that’ high kraft expectations quality motor confused decided countertops congregation

Highlighted Content Analysis

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book description reader

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sentence experience publishing descriptions write

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experience publishing descriptions write it’ work elements headline selling sales deserves cover customer afraid type attention improve reference you’ writing wanting audience

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it’ work elements headline selling sales deserves cover customer afraid type attention improve reference you’ writing wanting audience concise obscure -now references point author -is plot tidbit style author’ knowing leaves  don’ - the talk craft  complete training detective solution check automation crafting content publishing content writing easier best-selling easy letter revisions - don’ ideal people suck revise writers rush skimp condense days crucial distilled readers essential love blogroll won’ checking magic chance there’ can’ categories posts creation content blog harrop monetization working kindle finding brand writer compelling hooks care snapshot parts amy books subject reads typically - consider tips salient include fleshed convey title expect sees flagging reader’ grab good genre