Canadian Beef Brand Promise
Connect with Beef
Choose the Right Cut
Scratch Meals Made Easy
What's in Beef?
Our Most Popular SUMMER Recipes as Chosen by You
Made in Canada: Real. Authentic. Beef
Virtual Beef Counter
Different Roasts for Different Folks
Meet some of Canada’s 83,000 proud beef ranchers and farmers as they tell of their life’s work and their commitment to bring world-class beef to you. Includes several great recipes. Order or Download now .